Erin Chase of 5 Dollar Dinners (5dollardinners.com) specializes in helping families save money on their grocery bill and save time planning their dinner meals. She has a low ticket membership and on this week’s show, she is going to share how she built her audience using content! She will also break down how to price a low ticket membership and how to create multiple income streams with multiple memberships. It’s going to be jam-packed so don’t miss out!
Episode Sneak Peek
1:00Introduction: Kim Garst
2:07 Show Giveaways (2 memberships to Kim's Go Social Content Club)
5:25 Introduction: Erin Chase
6:53 How did you get started online?
9:25 Starting with a pain point
11:05 What's the ‘5-Dollar Dinners' concept behind the messaging?
15:03 What is a low-cost membership? What's involved in it?
20:20 What is the revenue piece like over the years?
22:42 Where do you primarily focus when it comes to marketing?
24:37 Where do your sales come from?
27:04 Erin's connecting process
30:21 How did you arrive at the price point for the freezer concept?
31:50 How do you get people to stick into your membership?
37:12 If somebody is considering a membership site, what are some best practices that you'd like to pass on to people?
38:57 What are some Do not's?
41:37 What other opportunities are there in your business model that are generating revenue?
43:22 Do you do affiliate marketing?
47:03 For anybody who can give value to someone else, can anybody build a low-cost membership? Which is better, low-cost or high-ticket membership?
52:12 Where to connect with Erin Chase
52:50 Reverse engineering what people are doing
53:38 Live Show Winners
54:58 Show Sponsor: Restream (kimgarst.com/restream)
55:51 Designed to Scale program