How to Use Facebook Groups to Build a Connected and Profitable Community

with Dana Malstaff

Episode Overview

If you have ever wanted to build a highly engaged community using a Facebook group, then please join me and my special guest, Dana Malstaff, founder of the Boss-Mom Facebook group. She has built this thriving community of over 50,000 and she is going to share some golden nuggets on how you can build your own profitable Facebook group!

Episode Sneak Peek

0:00 Welcome!

4:18 Introduction: Dana Malstaff

6:57 How did you get started with Boss Mom?

10:45 Would you believe that one of the value of Facebook group is the community aspect?

12:27 What is the name of your book?

13:06 What's the real benefit of a Facebook group versus a Facebook page? Do you need both?

17:20 How did you start getting the right people in your group?

21:58 What's your method for asking good questions?

22:10 Decision-support questions

25:09 Opinion questions

27:32 Can you explain how Facebook shares your group?

31:08 How do you manage such a large group? Do you have a team that helps you? How did you find them?

35:35 Do you have a content planned for the group or is it question based?

40:26 What's the difference between a public and a private group? Which do you recommend?

43:42 Are there other ways you move people from your group to your list?

47:27 What types of businesses are perfect for Facebook groups? What are the businesses that aren't a good fit?

52:14 Can you talk about how to transition from free to paid groups?

57:56 Where to find Dana Malstaff

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