How to Become A Successful Social Media Manager
with Phyllis Khare
Episode Overview
Episode Sneak Peek
0:00 Welcome!
2:03 Introduction: Kim Garst
2:55 Show sponsor
4:11 Introduction: Phyllis Khare
7:34 How did you initially get started with the whole social media thing?
9:20 How did the book-writing journey start?
12:19 Show Giveaways
13:30 Do you need a social media/marketing degree to be a social media manager?
14:36 What skills do you need to become a social media manager?
17:16 What do you recommend if somebody is interested in going down this road, how do they stay on top of the changes?
19:20 Do you recommend niching into a specific platform so that. you can really become a master?
20:57 Three different ways you can niche
23:48 How to position yourself (manager/strategist/consultant). Is there a heirarchy from a monetization standpoint?
25:24 What does a social media manager do?
32:13 Do you maintain that type of client that just wants to sell or do you let them go as they are hard to convine?
35:03 How do you get started with a first client?
36:50 How do you charge? Hourly rate or value-based pricing?
40:30 What is the possibility for somebody (from an income perspective) to earn?
42:06 When do you recommend to get paid?
45:40 Social Media Manager school (kimgarst.com/agorapulse-deal)
49:54 Social Media Manager School Premium
55:23 How to find balance between serving other and keep our own social media looking good?
58:36 Ring light & web cam winners
59:40 Where to find Phyllis Khare
Who is Phyllis Khare?
Phyllis is the author of Social Media Marketing eLearning Kit for Dummies and one of the original authors of Facebook Marketing All-In-One for Dummies 1st and 2nd Editions with Andrea Vahl and Amy Porterfield.
She co-founded Social Media Manager School, an online training program, with Andrea Vahl. The School was acquired by Agorapulse in Jan. 2020.
Phyllis has a highly acclaimed time-management program for entrepreneurs that has transformed lives.
She's also been quoted and featured in many books in the last 10 years. She's developed and presented training sessions for Social Media Examiner, Marketing Profs, and Social Media Clubs. She was a TEDxWomen speaker and has been on multiple podcasts including recently Grey Matters with Steve Dotto.
Where Can You Find Phyllis?
Website:Â phylliskhare.com
What is the Marketing That Grows Your Business LIVE Show?
