Episode Overview
Now is the time to get creative with how we serve our “people”. There is a real need for specialized knowledge right now and, the best part, it doesn't have to be hard to serve and still create additional revenue! If you can use Facebook, YOU can do this!
Episode Sneak Peek
0:00 Welcome!
3:14 Giveaways
5:55 Introduction: Jeff Sieh
9:50 What a membership site is
12:24 Membership versus course offerings (pros and cons)
15:38 Mastermind background
19:28 Listening to your audience needs is super important
20:30 Can you put your content inside of a Facebook group?
22:35 Advantages of Memberships
23:58 Be focused – niching down / make the decision on what makes sense
25:05 Listening to your audience
26:30 What kind of content to share
28:38 How to charge for it
31:05 Providing good content for people
31:26 Community aspect
32:57 Are memberships a good opportunity for any business?
35:02 Is it set up differently from regular FB group?
35:48 If someone comes in 2 months from now, do they get the previous content?
36:49 Superfans – connections/relationships that grows your business
38:56 If we can help just one person, we made a difference
39:40 Getting them in the Facebook group
42:56 Do you give worksheets or other resources?
44:00 Getting over one's shyness
46:36 Try it. Model it.
48:39 Takeaway
49:40 Training versus interview
49:56 Jeff's take on building a community that people are asking for
51:36 Show winners
Who is Jeff Sieh?
Jeff is an international speaker and visual marketing consultant, specializing in Pinterest, visual marketing, and video. He is also “Head Beard” at Manly Pinterest Tips. Jeff has worked with and produced visual content for various companies, including Guy Kawasaki, Kim Garst, Social Media Examiner, and Tailwind.
Where Can You Find Jeff?
Website: manlypinteresttips.com
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