How to Create a Live Show on Social Media
with Jennifer Watson
Episode Overview
Have you ever wanted to start your own LIVE Show but are a bit stumped on how to go about it? Join me and my special guest, Jennifer Watson, as we talk about how YOU can do just that! Jennifer launched numerous Facebook LIVE campaigns for The Weather Channel and big brands like AgoraPulse and Social Media Marketing World. She is passionate about helping business owners leverage social media to GROW…you will learn a ton from her experiences!
Episode Sneak Peek
0:00 Welcome!
1:35 Introduction: Kim Garst
3:10 Show Giveaway
5:23 Introduction: Jennifer Watson
6:05 Show sponsor: Restream
8:12 What past experience helped you with livestreaming?
13:16 Can you share about your Emmy award? Is it tied up to the livestreaming scenario?
15:01 How long did the Social Pulse Weekly run?
20:38 Can you share 3 tips to overcoming the fear factor?
24:58 Types of shows people can make
30:55 How to get started with LIVE shows?
35:50 Is 30-day plan good enough?
37:45 Do you need a set schedule for a LIVE show?
42:08 How do you get people connected enough that they get value and that they come back?
46:53 When it comes to engagement/community building, what do you do during your LIVES for people to engage?
50:35 If you are doing your LIVE on your business page, can you do a watch party to your group at the same time?
55:22 Can any business succeed with a LIVE show?
59:28 Connect with Jennifer Watson
1:00:20 Next week's guest: Sean Cannell
1:00:45 Show Winners
Who is Jennifer Watson?
Jennifer is the Senior Social Media Manager for ActiveCampaign, confidence coach, podcaster and speaker. She has a diverse background from working on camera to executing digital strategies. Jennifer is a dynamic talent with a passion for every aspect of digital media from building brand strategies, creating content plans, to getting executive buy-in. She motivates audiences from the stage and drives engagement, including launching numerous Facebook Live campaigns for the biggest weather brand, garnering millions of views. She has been featured in Chief Content Marketer Magazine, and on stage at Social Fresh, Social Media Marketing World, Social Shake-Up to name a few.
Where Can You Find Jennifer ?
LinkedIn:Â linkedin.com/in/jenniferwatsonsocial
Twitter:Â @jwatson_wx
Facebook:Â Facebook.com/JenniferWatsonTV/
Instagram:Â @Jenniferweather
What is the Marketing That Grows Your Business LIVE Show?
