How To Get More Facebook Likes

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1. Login and Comment as Your Fan Page -

When you log into Facebook,  Facebook automatically logs you in under your personal profile. However, once on, you can choose to use your business fan page profile.  This is a fantastic option because it can help your business build more likes and engagement quickly!

How does it work?

To log in to  Facebook under your business fan page, simply click on the down-arrow next to the "home" button in the top, right corner of the  Facebook window.  The drop down menu will say: "Use Facebook as:".  Then, you will need to pick your business fan page from the choices. 

Next, click on "home".  When the page refreshes, you should see your fan page image in the top left corner.  If this is the first time you've logged in as your fan page, then you will need to take some time to search and "like" other fan pages in your niche.  Once you've completed that step, then any status updates from those fan pages will show up on your home page newsfeed. 

Now, you want to take a few minutes each day or week, to read, like and comment on those fan pages as your fan page. 

Why?

This will increase your visibility, as other people in your niche will see your comments (as your fan page) on other fan pages.  It will also increase your engagement because you are providing more ways for fans to connect with you. Likewise, it will increase the number of likes on YOUR page because you've tapped into your niche and made it easy for them to find and like you.   It's a Win-Win-Win!

2.  Join Relevant Groups & Participate

When you do a search on Facebook, the search will come back with all relevant pages, apps, groups, people and places. 

Finding out what groups (both public and private) that exist in your niche is important because you want to join as many as possible.

fans How To Get More Facebook Likes

If the group is private, send a message to the administrator to nicely introduce yourself and ask about the possibility of joining the group.

Once you've joined one or more groups in your niche, be sure to take the time to participate.  Now that you can directly connect with your audience, it is time to do it!

This does NOT mean that you jump into the conversation with a sales pitch. Nor, should you ask them to join your list.  Instead, make your goal to be to be helpful and start relationships. Gain their trust, first.  Remember, you must be a follower before you can be a leader.

3. Go Where your Niche is and Take Pics!

It has been proven in a study by Monmentus Media that  Facebook fan page engagement increases by 21% when your status update includes a photo, so it is time to get snapping with this technique!

In the study, it seems that any photo will do.  However, taking pictures with people in your niche, current fans, clients or customers and posting them on your fan page can have a huge impact. 

There is a higher likelihood that they will like, comment and SHARE your photo.  Whenever a fan shares a photo that was originally posted by you, your fan page link will be connected to the photo and will reach a wider audience.  Friends who like the photo can also, easily, like your page.  More visibility means more likes!

4.  Promote Your Page Outside of Facebook

Make it easy for friends and followers outside of facebook to find you and like you on facebook.  Here are a few examples.  Have you put them all into place?

For example:

  • Add a like button and box to your website
  • Add an Email Signature Link to your fanpage
  • Add a link or QR code link to your business card

5. Click Like If…

Don't be afraid of clear direction!      

Too often businesses only supply clear direction on their facebook post when they want a fan to LEAVE facebook and go read an article or buy a product.  However, people on facebook like to STAY on  Facebook

Give them a fun reason to stay and interact.

For example, the phrase, "click like if…" asks for engagment that allows fans to stay on facebook.  It also gives them a reason to click like.  For example, I'm only going to click like if what comes next fits me.  We like defining ourselves because it makes us feel like we belong. Provide that sense of belonging and your current fans will bring other, similar fans into your circle.

What do you do to increase your  Facebook likes? 

Which step are you going to implement this week? Why?

Comments

  1. Debbie says

    In the settings of your fan page is the option to set your posts to appear as coming from your business any time you post there. This eliminates the steps needed to keep switching back and forth in the "use Facebook as" option you mentioned. I admin a number of pages and it would be a pain to have to keep doing that. This is so much easier and eliminates the possibility of posting to one of these pages as myself by mistake. Check it out. 
    Go to the Fan Page>Edit page>Manage Permissions>Your Settings. Check the box in the top sections. Mine readsAlways comment and post on your page as BizBuzz Marketing Partners, even when using Facebook as Debbie Myrick Bolduc

    • adminadmin says

      I do this too but the majority of people don’t admin multiple pages and some use their personal profiles much more than their fan pages.

  2. says

    Loved this post Kim.  Nice knowing "exactly" what needs to be done and you always provide that in such an understandable way!! Appreciate you!

  3. says

    Wonderful 5 tips to help me make the move from my personal page to my Business Page. Thanks Kim…always providing quality tips for business growth and engagement worthy of use.

  4. says

    Great points here, Kim.  I totally agree with you on the value of graphics.  I was doing graphics before they became so popular with the coming of Google+. They always had great return on my personal wall but since I've been using them on my pages it has really upped the interaction I'm getting there. I've also been doing the group things and that has given a boost too.  Great tips!  

    • adminadmin says

      Graphic popularity has been huge on Facebook for a long time now. I see some graphics on Google+ but I still see Google+ as content driven. Graphics leading to content is even better ;-). Pinterest, as you have discovered, is a great tool for leading your audience to your content via a graphic.

  5. says

    Wonderful tips Kim; I had picked up to go and comment with my fanpage; it brought me more fans again. That really works!! I need to go and be part of more groups in my niche…thanks, will do that!!

  6. says

    Thanks for your insights Kim. You are always so helpful and very concise in your explanations. I need to work on number 5. I need to be more concise to get the desired interaction I am trying to achieve. I just don't want to come off as pushy. LOL!

  7. says

    All of the above steps are great ways to get more likes! Sometimes i use liking services in order to plump up my fan page in the beginning stages. Its safe and legitimate if you find the right supplier. I really like your 5tth step on directing people where to go and "like if". I have had a lot of luck with this one. What is nice is when they like it, it automatically is posted on their wall for other friends to see. Usually they have friends with similar interests and hopefully will check out their status update!

  8. says

     
    I too have a FaceBook Fan Page for my website.I am trying to build Fans for my FaceBook Fan Page. Right now I have 40 Fans and I am trying to target for 400 for this month end.Thank you for going over this step by step – for people who want to maximize the growth of their facebook channel in a short amount of time,this is encouraging. For those who want to do it all for free it's a good look at the massive and long list of things to do that would take years of part time dabbling that can be automated, tested and optimized with a reasonable budget.

  9. says

    As mentioned on Twitter, I spend about $2 dollars everyday to get more exposure on my Facebook page and it greatly works out for me. And I've tried to participate in groups but it won't allow me to join them as I use my FB page's username.
    Thank you – Ferb

  10. says

    Hey Kim,
    So far the most effective way I've used to get more likes is with a static html tab where I created a landing page with a message and a call to action where I ask people to like my page. I also am a member of many groups relevant to my niche, and I always share the posts from my fan page on those groups, it helped me get more exposure so far.
    Thanks for the tips Kim, take care.

    ~Philip
    Look what Philip Alex just posted..The Most Honest Tweet Adder Review You’ll Ever ReadMy Profile

  11. jenny lein says

    Great article. The best way to get bunch of targeted likes is to use one and only site like LikesPro, http://likespro.com. I use that site everyday to get literally thousands of likes from target audiences. It's absolutely free. Try it and thank me later! This site is not an exchange site where you like anything. You like what you only like and discover new interests.

  12. says

    Great points here, Kim.  I totally agree with you on the value of graphics.  I was doing graphics before they became so popular with the coming of Google+. but since I've been using them on my pages it has really upped the interaction I'm getting there. I've also been doing the group I need to know this maybe you could give me advice please, look at http://www.facebook.com/theviralgenie 

  13. says

    Hello Kim,
    I think social media is all about interaction and sharing. If you interact well, and you know what you are saying, and the best way to say it then you can get tons of fans for your page. 

    For me I think the best advice is to interact with people by using facebook as a page.It's quite effective because I've tons of good experience with it and after that sharing interesting and useful stuffs on your page can make it more effective. 

    Share and care, make it your social media marketing motto and success is your. Share what your fans are interested in, not what you like. Care about your fans, be there when they need you and help them..

    Anyways, thanks for all these awesome advice. :) 

  14. says

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    • Kim GarstKim Garst says

      Yes, we recently transferred to a different hosting company and the transfer was not smooth :-(. Thanks for bearing with us!

  15. says

    Thank you for this post. I still a little uncomfortable when i comment on “competition” facebook pages. How can i use Squidoo to build my fan base for instance. are there other ways. like pinterest, weheartit.com it would be great to hear some ideas…thank you all!

  16. says

    I am very interested in this topic.
    And in the same way Upcycled101 I still a little uncomfortable when i comment on “competition” facebook pages. There are many things to learn in this blog.
    Sorry for my bad english. :(

  17. Toshi says

    I Know a good service which provide real likes on FB pages and FB fan pages. I have purchased 50,000 likes on my Facebook Fan pages. I got very real likes in very soon. I like this service.

  18. says

    When I set up my fan page, I used a different email address…not realizing that by doing so my personal page and fan page would not be connected. I have tried to add myself as an admin on my business page but it won’t allow me. I’ve tried to change my email address to match but no luck there either. Any help you can offer would be great, Kim. Thanks

  19. says

    Thank you for this publish. I still a little unpleasant when i opinion on “competition” facebook or myspace webpages. How can i use Blogger to develop my fan platform for example. are there other methods. like pinterest, weheartit.com it would be excellent to listen to some ideas…thank you all!

  20. says

    Love your tips Kim! I’m starting to ramp up our social media for my department at work. I’m still learning about “business” pages, groups, etc. so this helps! Thank you!

  21. says

    The point “click like if” is really a great option to increase social media engagements. I have used this for few of my clients projects and it really worked! I also received great engagements by asking short questions, basically the questions which can be answered just by one line.

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