Want Success on Social Media? Get People Talking!


Engagement is the name of the game when it comes to opening the door to building relationships using social media. You want people talking to you on social media; commenting, posting, sharing, tweeting, liking your posts, etc. If you are not getting this type of response, this means no one is paying attention and you […]

7 Ways Marketers Should Be Using Twitter

Twitter birds splash out smartphone application

Most of you are probably on Twitter, and already know many of the benefits to using it for your business. As a conduit for making new connections, both personally and professionally, Twitter is perhaps still the leader among social networks. I find however, that even professional marketers often forget about all the potential ways they […]

6 Genius Ways To Use Selfies In Your Marketing


Unless you have been, oh, I don’t know, living under a rock or something, you have probably heard about the most shared ‘selfie’ of all time: the “best photo ever” taken by Ellen Degeneres last night at the Oscars. The photo, posted last night to Ellen’s Twitter account, has already surpassed the previous most-tweeted selfie, […]

15 Content Ideas That Your Followers Will Love to Share


We know that providing valuable information via our blog, emails and social media is the best way to attract customers and clients. And by figuring out exactly what their pain points and desires are, we can create content that best meets their expectations. That said, we also need to be cognizant of the ‘shareability’ of […]