Want Success on Social Media? Get People Talking!

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peopletalking 300x1861 Want Success on Social Media? Get People Talking!Engagement is the name of the game when it comes to opening the door to building relationships using social media. You want people talking to you on social media; commenting, posting, sharing, tweeting, liking your posts, etc. If you are not getting this type of response, this means no one is paying attention and you are simply talking to yourself. There may be some value in talking to yourself but not when it comes to social media!

How To Get Conversations Started on Social Media

How do you get people talking on social media? Million dollar question huh? It’s really very simple…REALLY!

Some great conversation starters…

Question of the Day

Keep the questions simple so that you get simple responses. People don’t want to respond to something deep that is going to take a lot of time to answer. Examples…”what’s your favorite movie”, “what’s your favorite color”, “what’s your favorite food”, etc. Obviously this is much better than a question like “what is your favorite plot of a movie”.

Tip of the Day

This should revolve around your niche so that you are creating value for your audience based on something that is of mutual interest. If you are an organizational coach your tip might be “Organizational Tip of the Day”. Whatever your niche is, simply craft your tip around that.

Got News?

This is really big for those who actively follow you and want to know what is going on with you and your business. People like to feel like they are a part and have knowledge of specific types of things and NEWS is huge. Another way to use Got News is to keep your audience in the loop as it relates to breaking niche news. This is a great way to show that you are on top of things and provide value by sharing industry news within your niche.

Did You Know

This is another great way to share information that is specific to your niche. It might be some recent statistics, news that is eye popping or simply just interesting tidbits that people might not know. Example: Did you know that lemons contain more sugar than strawberries?

Pictures

Share quotes or pictures that either inspire or revolve around your niche. For example, if your niche is food, sharing pictures of amazing food will draw a ton of responses. We all eat so people identify with great looking food.

Fill in the Blank

Again, with this conversation starter, make sure that it is a simple fill in the blank that makes it easy for people to respond to the prompt. One time I threw out this one…”Peanut butter and ________”. I received over 120 responses to this fill in the blank question!

Special Days of the Week

This has worked beautifully in my DIY Social Media for Small Business Inner Circle. We have Moovie Monday, Twitter Tuesday, Blog Wednesday, Facebook Friday, etc. My best advice is to stay consistent with this so that people know what day is what and they will be looking for these events.

Deal of the Day

You can share deal of the day’s every so often on your page to increase engagement and generate sales if these deal’s are you own products/services. Focus on things that your audience really needs and would find valuable enough; not only to comment on but ultimately to purchase. If there are other offers that you feel would be valuable to your audience, share them as well!

Consistency is the best long term tip to engagement

You have to show up daily and be there to interact with your audience. Do you have to be there every minute? Absolutely not! But ignoring your audience is the absolutely worst thing you can do. Once you start to get engagement make sure you are involved otherwise your new found engagement will walk away very quickly.

Comments

  1. Vernon says

    Hello Kim Garst, really a good point of idea. I've been surfing and blogging, lots of articles and blog sites that  have good content but not suitable for the daily events. Yes that is true that you must also now that really is happening. So that you may able to join the discussion and other matters.
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  2. says

    You are inspiring. I recently started a facebook page to promote my new book and all of your social media information is very helpful.

    My book promo is on faithlauncher.com-crowdfunding website. Its not too late is the title and the book is God supernaturally delivering me from drugs/alcohol eight years ago.

    Your help with using social media is so valuable and I thank you for sharing your information to help me as well as so many other people.

    Thank You
    Terry Garrett

  3. says

    Hi Kim
    This points really helps to engage the people in conversation and stay connected with them.Sharing pictures and quotes is the best practice which i usually follow.Now i will follow the other points for more interactive conversation. Thanks for sharing.

  4. says

    Great article Kim. I would like to add a note about getting people to talk on LinkedIn. With their new Publisher Platform we can post long blog posts. I posted an article on LinkedIn earlier this week called “Why I Say NO to Coffee Dates” explaining how I’ve learned to be more selective with who I meet for coffee ‘meetings’ so that my time is better spent. Well, it set off a firestorm and got me over 55K views, over 2K shares, over 500 comments and a TON of business opportunities. About 20% of the comments were negative, but that was okay – it got people talking.

    We are so blessed to be living in this day and time, when we can share an idea, a question or a cause with so many using social media.

  5. Mary says

    Great ideas for people trying to build up a network on social media sites! Like you said, really sticking to your niche and providing your followers with helpful hints that are useful to them is a fun and easy way to connect to your followers!

  6. says

    Great Tips Kim! As with any business strategy, you need a plan for success and social media is no different. In order to effectively utilize social media as a viable marketing strategy for your business you must have a plan in place.
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