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7 Deadly Sins of Email Marketing

December 28, 2020 by Kim Garst 46 Comments

Email marketing can bring HUGE results for your small business! It lets you reach right into your customers’ and prospects’ inboxes to connect with them, and to keep your business top of mind.   UPDATED: December 28, 2020 However, if you’re making certain deadly email marketing
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Filed Under: List Building, Marketing

Check Your Lead Magnet for GREATNESS in 60 Seconds!

December 3, 2020 by Kim Garst 33 Comments

lead magnet checklist

If you have an email list, you may have noticed it’s getting harder and harder to get people to say yasss to being on it! Gone are the days of building your list simply by promoting a free newsletter or “regular updates by email”. This is where a great lead magnet, aka freebie, can make all
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Filed Under: Business Building, Digital Marketing, List Building

How To Rally Your Email And Contest Efforts? [Antavo Product Review]

August 21, 2014 by Kim Garst 1 Comment

How To Rally Your Email And Contest Efforts? [Antavo Product Review]

Sweepstakes and contest apps are still popular even though Facebook lets you run contests on your wall. It just makes sense; with apps you can capture leads, and add a spin to the contest. Apps have viral mechanics that not only capture new leads, but also encourage them to invite them to share
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Filed Under: Brand Awareness, Business Marketing, Facebook, List Building

10 Ninja List Building Secrets To Grow Your List FAST

September 19, 2013 by Kim Garst 1 Comment

Don't worry. I'm not going to bore you with list building tips like 'put an opt-in form on your website' - although that does work <grin> and you probably already know that. You likely already know all the basics of growing your list, like including a link in your email signature, asking
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Filed Under: Business Marketing, Inbound Marketing, List Building

9 Quick and Easy Ways To Build A List of Responsive Prospects FAST!

July 29, 2013 by Kim Garst Leave a Comment

Everyone knows that a strong list of prospects is fundamental in building a successful business. How many times have you heard "the money is in the list"? But here’s the rub: a long list is not a strong list. Size does not a strong list make.  Responsiveness, interaction and engagement are the
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Filed Under: Business Marketing, Inbound Marketing, List Building

4 Reasons WHY You Need To Start An Email Newsletter Today

July 9, 2013 by Kim Garst 3 Comments

Are you currently publishing an email newsletter? If not, have you been thinking about doing so, but haven't yet pulled the trigger? Or maybe you focus entirely on search engine optimization and social media and are unconvinced that publishing a newsletter will do you much good. You may be
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Filed Under: Content Marketing, List Building

Do you want to know if your Twitter followers are real or fake?

December 7, 2012 by Kim Garst 6 Comments

If you have a Twitter account that you are using for personal or business purposes, the chances are that you have a percentage of fake Twitter followers. Wouldn't it be nice to know what percentage of your followers are real or fake? Obviously, the goal is to keep the fake Twitter followers to a
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Filed Under: List Building, Social Media, Twitter

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