Are you struggling to make sales? Do traditional sales strategies seem gimmicky or manipulative to you? Does the idea of making a cold call leave you with a pit in your stomach?If so, you’re not alone. Everyone struggles to “sell”. But that’s what so beautiful about blogging – your
READ MORE
5 Reasons Storytelling Is A Must For Marketers
You may have already heard the importance of storytelling in marketing. But it may all sound a bit “fluffy” to you, especially if you haven’t seen specific examples of storytelling in campaigns.I mean, what do stories have to do with marketing? Isn’t our goal to SELL, not to spin tales or
READ MORE
15 Things That Outrageously Successful People Do Every Day
It’s easy to look at very successful people and feel jealous, or to assume they’re successful simply because of luck or chance.But the truth is, there are certain things that many outrageously successful people tend to have in common – and these things have nothing to do with luck.In fact,
READ MORE
One in Five Entrepreneurs Make This Mistake on Social Media – Do You?
Social media is an incredibly powerful tool for marketing your business. It gives you the opportunity to reach new prospects, as well as to nurture relationships with your existing customers.However, I’ve found that many entrepreneurs – around one in five – make a HUGE mistake when using social
READ MORE
How To Keep The Fear Factor From Crushing You
Fear is a universal human emotion. And while it doesn’t feel good, it does have a good purpose: to spur us into action when we sense impending danger.Unfortunately, fear can also make us freeze up. It can incapacitate us, making us want to give up.As an entrepreneur, fear can have a very
READ MORE
The Five Digital Marketing Metrics That Will Drive Your Business in 2017
In the world of digital marketing, the numbers tell the story.Want to know if the time your are spending writing those clever Facebook posts is worth it?Check the number of reactions, comments and shares you are getting and see how many of your "Fans" and their friends you are
READ MORE
The Secret Sauce to Pricing Your Products Or Services
Over the years, we’ve sold a ton of different products here at Boom Social.Something we’ve learned is that there’s no “one size fits all” strategy for pricing. No two products are exactly alike, and your pricing will also depend on your goals for a particular product or service.For
READ MORE
13 Common Mistakes to Avoid When Building Your Online Brand
Your online brand is one of your most important assets. It’s what differentiates your business from your competitors, and what sets the tone for everything you do online.Unfortunately, many business owners make some common mistakes that hurt their authority, credibility and likeability online.
READ MORE
15 Social Media Mistakes Your Business Can’t Afford To Make
Social media can be so, so good. Unfortunately, it can also be so, so bad…when done wrong.There are some common mistakes I see businesses making on social media each and every day. These mistakes are undoubtedly costing them traffic, leads and sales, not to mention the potential damage to their
READ MORE
How To Get Powerful Testimonials From Your Customers
"People Influence People"…Mark ZuckerbergWe all want bigger sales, higher conversion rates, more qualified leads, and more credibility. The question is, how do we get there? One of the easiest and most effective ways is customer testimonials, or as I prefer to call them, customer stories.
READ MORE
